Wow, what a freaking bullshit I just read?
I, myself, am a marketing/product designer too and you know what? It's mostly not their fault. They have brutally strict regulations coming from SEGA how to promote something and how not to.
I wonder if Cynthia left the company because of the obvious lack of freedom.
I'm sure they have great ideas but if the 'bosses' change about 80-90% of their plans it will look like shit in the end. But that's the way it is. Many people (including you) that experience marketing by the way somehow think they are marketing professionals. And now you propose to let these marketing people work for free because 'yeah, everybody could do it'.
I don't say that Relics advertising and marketing is good at all. But I won't blame them because I know how hard it is to force your own ideas.
So now you're saying it's SEGA's fault and you know, not the people doing the poor marketing? Please explain how it's SEGA's fault when Relic posted that UKF glider pic on their Twitter just recently, when it's been in the game for months? That's called poor marketing and i'm going to call Relic out on that.
I don't know how things work in Germany, but here in Canada you're expected(And payed) to give quality work. It's clear that the marketing team at Relic don't quite know how to work in the the conditions that they've been given; they chose the wrong career choice essentially.If you can't do the job adequately, then don't expect to keep your job for very long. Welcome to capitalism Highfive, enjoy your stay.
Canada
2
Relic Entertainment
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