Eugen make good games but new players get stomped by veterans/stacked lobby and then don’t want to continue playing. Maybe they don't have the money/programmers to fix it.
Eugen put too much emphasis on a custom lobby system which hurts the games MP longevity. Stellaris (Paradox) does the same mistake so now they make most money from pve'er (playing against AI).
BBI also did the same mistake with Homeworld: Deserts of kharak and Relic Homeworld MP games were also pretty bad (I know from experience).
For PvP to prosper Eugen games need a good automatch system and from what I read they had this in RUSE.
- COH1 had a lobby system
- COH2 has automatch and lobby.
- I own RUSE. Has a lobby system. Great game! (And Stellaris too)
I agree that it can be hard to BOTH appeal to both newbies and grognards