they should market more with zooming in, tilting camera and doing "snapshots" with the tactical pause
Would be cool to let players know that they can disable UI for a few seconds to take a cool screenshot!
Tactical Pause and the marketing behind it is a great strategy to onboard new players. There's a GeneralsGentlemen video from a couple years ago talking about RTS games and the statistic that always stuck with me was that, on average, 80% of RTS players only touch single player. The more Relic can do to get those players in and increase sales makes the game look good from the SEGA POV. And the new Italy campaign will increase replay-ability of the singleplayer so we're going to have high player numbers which is a great thing.
For lots of us hardcore multiplayer fans like me tactical pause doesn't matter too much. But for my 60 year old dad he'll love it.